Documentary in which actor and presenter Adam Pearson explores the world of freak shows and meets people who use their medical conditions to educate, entertain and make money. To find out if his concerns regarding exploitation are true, Adam travels to America and spends time with travelling freak show 999 Eyes, meeting its most famous 'born freaks', Black Scorpion and Vlad Vendetta. He travels to Mexico to meet world-famous performer Jesus 'Chuy' Aceves, who is known onstage as Wolf Boy due to a condition that causes excess hair to grow on his face. Adam also meets people from modern-day freak shows such as actor Mat Fraser, who starred in the cult TV series American Horror Story: Freak Show. Will spending time with the performers change Adam's viewpoint, and could he be closer to the Elephant Man than he ever thought? Will he be inspired to take to the stage and put on his first one-man freak show?